Digital Activism in the Social Media Era

Critical Reflections on Emerging Trends in Sub-Saharan Africa

Bruce Mutsvairo

 

  • Springer
  • London
  • 2016
  • English
  • Paperback
  • 341 pages

Synopsis

This book probes the vitality, potentiality and ability of new communication and technological changes to drive online-based civil action across Africa. In a continent booming with mobile innovation and a plethora of social networking sites, the Internet is considered a powerful platform used by pro-democracy activists to negotiate and sometimes push for reform-based political and social changes in Africa. The book discusses and theorizes digital activism within social and geo-political realms, analysing cases such as the #FeesMustFall and #BringBackOurGirls campaigns in South Africa and Nigeria respectively to question the extent to which they have changed the dynamics of digital activism in sub-Saharan Africa.

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Author

Bruce Mutsvairo is a Professor of Journalism at Auburn University's School of Communication and Journalism.